Marketing Pitch: Warmies by BabyDash
Sunway Business School hosted an engaging industry pitch session showcasing the creativity and strategic thinking of our Digital Marketing students on 12 and 19 December 2025.
During the sessions, students presented their marketing proposals to industry panellists from Babydash, focusing on innovative strategies to promote Warmies, Babydash’s new microwavable plush. The pitches demonstrated how classroom learning can be translated into practical, real-world digital marketing applications, from audience insights and content strategies to campaign execution and brand positioning.
The sessions provided students with valuable exposure to industry expectations, constructive feedback from professionals, and a realistic experience of pitching ideas in a professional setting. This collaboration also highlighted the importance of industry engagement in enhancing student learning and career readiness.
Sunway Business School remains committed to creating experiential learning opportunities that bridge academic knowledge with industry practice, preparing our students to be confident and future-ready professionals.
