The Importance of Soft Skills in Negotiations during the M&A Process in SMEs

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The Importance of Soft Skills in Negotiations during the M&A Process in SMEs

A meaningful exchange at Sunway Business School as we welcomed students from the Faculty of Economics and Business - University of Groningen, to Sunway University for the FSG International Financial Program (IFP) 2026 Malaysia.

Led by Drs Daan Tavenier and Dr Teye Marra, the visit brought together participants for a meaningful session with our Master of Human Resource Management students at the Sunway Square campus, encouraging cross cultural learning and exchange.

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The Importance of Soft Skills in Negotiations during the M&A Process in SMEs

 

A key highlight was the guest lecture by Drs Daan Tavenier, who shared practical insights on the role of soft skills in negotiations, particularly within mergers and acquisitions for SMEs, sparking engaging and thoughtful discussions.

Thank you to all participating students for their enthusiasm, engagement, and openness throughout the exchange.

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The Importance of Soft Skills in Negotiations during the M&A Process in SMEs

 

Our sincere appreciation to the President of Sunway University, Prof. Sibrand Poppema, Provost and Deputy Vice Chancellor Prof. Abhi Veerakumarasivam, Pro Vice Chancellor Prof. Chai Lay Ching, and the Dean of Sunway Business School Prof. Lim Weng Marc for supporting this collaboration. Initiatives like this continue to broaden perspectives, deepen understanding, and create opportunities for meaningful international connections.

Special thanks to the organisers, Dr Ester Bolt and Prof. Kenneth Cafferkey from Sunway Business School, and the FSG team from the University of Groningen, for making this collaboration possible.