This course is introduced as a year-one compulsory unit across all management and marketing in SBS programmes offered at the undergraduate level.
Intakes: April, September
Film Studies introduces students to film art and film form, with a particular emphasis on narrative filmmaking. Students will be exposed to the fundamentals and key concepts in film form and film style in order for them to develop the ability to evaluate and articulate filmic works.
Intakes: September
This course introduces undergraduate learners to the concept of digital wellness and equips them with foundational knowledge and applied decision-making skills to manage their use of digital technology responsibly.
Intakes: April, September
This course introduces the fundamentals of social media and its growing importance in marketing and communication.
Intakes: April, September
This course covers the underlying concepts of analysis, design and implemention of a database using relational data modeling, SQL and database management system.
Intakes: April, September
Principles of Sociology introduces students to some basic concepts and theories in order to understand our society and ourselves.
Intakes: April, September
This course emphasises the analytical skills required in the modern workforce.
Intakes: April, September
This course introduces Copperplate Calligraphy, a traditional Western script known for its elegance, rhythm, and precision. Students will learn fundamental techniques including posture, pen angle, basic strokes, letterforms (miniscule and majuscule), numerals, and composition.
Intakes: May, September
The subject explores the various facets of celebrity culture. It encompasses the analysis of cultural approaches to celebrity, ranging from the historical development, the relationships between celebrity and related media, and the study of specific celebrity case studies.
Intakes: September
The title “Manager” has been, to some extent, misunderstood. Our course here is to determine what is a manager and what do they do.
Intakes: April, September
In this subject, students will be introduced to films and cinematic traditions beyond the Hollywood film industry by focusing on films made in Asia (South Asian, Southeast Asian, East Asian and West Asian), Africa, South America and Europe.
Intakes: September
This online course is for learners interested in developing emotional intelligence (EI) competencies to enhance their effectiveness, relationships, and wellbeing in workplace contexts.
Intakes: April, September
